A2 Media | Ewelina Stefaniak

I have chosen to analyse 4 different music videos from a mixture of genres, such as Pop, Rock, Hip Hop and Indie Rock. I will be using Andrew Goodwin's theory to analyse these videos. Goodwin identified 5 aspects of music videos that we as the audience should look out for when watching music videos, which are Thought Beats , Narrative and Performance , Star Image , Relation of Visuals to Song and Technical aspects of Music Video. The reason why I am going to analyse three different music videos is due to the fact I have watched the videos before and I would say they are not very structured to their genre, the way the video is done is more open and the ideas can be changed to something towards my genre. The pop song I will be analysing is Miley Cyrus-Malibu, I have chosen this song because I do want to take some ideas from this video into my own video. The rock song is Bring Me The Horizon-Sleepwalking, this is because I have found a students music video to this song and by comp...

Inside this post is a video I have made practicing different types of shots, I chose to practice the hardest shots in my opinion to be able to get a feel of how to make them look good for when I have to create my music video, I feel a lot more confident after doing this as it's made me realise what does look good and what style of shots and edits would match my genre of music.

This blog post has a presentation about the history of the music industry, how music was listened to before to now, the reason why we make music videos and what people are involved in creating a music video. Presentation - Music Industry and Video Research by ewelina

This year I will be creating my own music video to a song of my own choice, my chosen genre is Indie (either pop or rock depending on the song), so something with an edge with strong beats, but not too loud and aggressive to the point that people can not enjoy the music. I have also thought of ideas on what I want on my music video, such as some sort of reversing shot, overlaying text at the beginning showing the artists name, a push or kick to the camera to use as a wipe, bright lighting in the studio and if I chose a strong song to perhaps have something smashed. My top 3 songs so far are OneRepublic- Dream, Imagine Dragons- Amsterdam and The Neighbourhood- Sweater Weather. After listening to the lyrics I have thought of narratives for each song that I am interested in right now. Dream to me has a narrative around wanting to become successful, learning from your mistakes and wanting to be some sort of artist. Amsterdam to me has a narrative around going through a break u...